Speech by Brian Dyson, CEO Coca Cola

If anyone knows the original source of this, please let me know so I can link to it.

Imagine life as a game in which you are juggling some five balls in the air. You name them – work, family, health, friends and spirit … and you’re keeping all of these in the air.

You will soon understand that work is a rubber ball. If you drop it, it will bounce back. But the other four balls – family, health, friends and spirit – are made of glass. If you drop one of these, they will be irrevocably scuffed, marked, nicked, damaged or evenshattered. They will never be the same. You must understand that and strive for Balance in your life.

How?

Don’t undermine your worth by comparing yourself with others. It is because we are different that each of us is special.

Don’t set your goals by what other people deem important. Only you know what is best for you.

Don’t take for granted the things closest to your heart. Cling to them as you would your life, for without them, life is meaningless.

Don’t let your life slip through your fingers by living in the past or for the future. By living your life one day at a time, you live all the days of your life.

Don’t give up when you still have something to give. Nothing is really over until the moment you stop trying.

Don’t be afraid to admit that you are less than perfect. It is this fragile thread that binds us to each together.

Don’t be afraid to encounter risks. It is by taking chances that we learn how to be pave.

Don’t shut love out of your life by saying it’s impossible to find time. The quickest way to receive love is to give; the fastest way to lose love is to hold it too tightly; and the best way to keep love is to give it wings!

Don’t run through life so fast that you forget not only where you’ve been, but also where you are going.

Don’t forget, a person’s greatest emotional need is to feel appreciated.

Don’t be afraid to learn. Knowledge is weightless, a treasure you can always carry easily.

Don’t use time or words carelessly. Neither can be retrieved. Life is not a race, but a journey to be savoured each step of the way…

–Brian G. Dyson

President and CEO, Coca-Cola Enterprises during his speech at the Georgia Tech 172nd Commencement Address Sept. 6, 1996


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UPDATE: Apparently, as stated below in the comments by blissfu1ness, this quote is originally from the book: “Suzanne’s Diary to Nicholas” by James Patterson

UPDATE 2: (Feb 15, 2012) According to Beckie’s comment below: “Brian Dyson died in 1994, Suzanne’s Diary to Nicholas was published in 2001. How could he have gotten that from James Patterson when the book came out 7 years after Brian died?”

UPDATE 3: (Apr 13, 2012) According to Aleph’s comment below: “Mr. Dyson is very much alive and well and living in Atlanta, and gave his commencement speech in 1996.” … I did some googling and found the following:

Mr. Brian G. Dyson has been the President of Chatham International Corp. since December 1993. Mr. Dyson served as a Senior Consultant to The Coca-Cola Company from January 1992 to October 1993. Prior to 1992, he served as the President and Chief Executive Officer of Coca-Cola Enterprises Inc. and held various other Executive Level Positions with The Coca-Cola Company; and in 1991 Mr. Dyson was named the Vice Chairman of Coca-Cola Enterprises. He joined Coca Cola Co. in Venezuela in 1959, and worked for many years in South America, the Caribbean and Mexico. In 1978 Mr. Dyson was named the President of Coca-Cola USA, Coca Cola Co.’s U.S. soft drink division. In 1983, he was named the President of Coca-Cola North America, with responsibility for Coca Cola Co.’s entire North American business. Mr. Dyson retired from the Coca-Cola system in 1994. In August 2001, he came out of retirement and accepted the positions of the Vice Chairman and Chief Operating Officer of Coca Cola Co., the latter of which Mr. Dyson held until December 2002. He is a Member of Advisory Board of Linley Capital. He served as a Director of Audits & Surveys Worldwide Inc., since May 1995. Mr. Dyson served as the Chairman of the Board of PlusPharma since August 2004. He served as the Vice Chairman of Coca Cola Co. until July 31, 2003.

source

61 thoughts on “Speech by Brian Dyson, CEO Coca Cola

  1. I think the year should be 1991 not 1996, according to ending credit.

    “President and CEO, Coca-Cola Enterprises during his speech at the Georgia Tech 172nd Commencement Address Sept. 6, 1996″

    This indicated that he was a president and CEO at that time of the speech.

    And from you third update
    ” and in 1991 Mr. Dyson was named the Vice Chairman of Coca-Cola Enterprises. He joined Coca Cola Co.”

    ” Mr. Dyson retired from the Coca-Cola system in 1994. In August 2001, he came out of retirement and accepted the positions of the Vice Chairman and Chief Operating Officer of Coca Cola Co.,”

    From the above, we can conclude that, by 1994, he is no longer a CEO which makes it impossible that he gave this speech in 1996.

    So his speech must be between1991-1994

    I also found this http://onlineathens.com/stories/071099/new_0710990015.shtml

    which indicates that his speech is in 1991. But this is just one source I found.

    Anyone have any idea, comments?

    • I believe the speech ended with these lines from Mr Dyson (I may be paraphrasing a little here)
      “Yesterday is history, today is a mystery, that is why we call it the present”.

      • I believe he actually ended it with:
        “Yesterday is history, tomorrow is a mystery, and today is a gift. That is why we call it the present”

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